For Axpo, we transformed the LinkedIn profile into a platform for authentic storytelling — one that showcases the company’s commitment to sustainability, highlights tangible achievements, and, above all, puts people at the centre of the narrative. The goal was to move beyond traditional corporate communication and strengthen the brand’s reputation within the professional network.
We developed a structured and dynamic editorial plan that alternates innovative projects, ESG We developed a structured yet dynamic editorial plan, combining innovation projects, ESG milestones, awards, and first-hand testimonials from clients and employees.This mix of content turned LinkedIn from a simple corporate showcase into a true space for sharing, employer branding, and relationship-building — strengthening connections with clients, partners, and prospects.
Content creation and storytelling
Employer branding
Community management
Performance analysis and optimization
Users reached
Followers
Interactions
Million impressions
