For Vetropack, we managed the launch of its new production facility in Boffalora sopra Ticino, one of Europe’s most advanced glass plants in terms of technology, efficiency and sustainability. The goal was clear: introduce a facility designed to redefine industry standards.
We transformed a 347,000-square-metre industrial site into a venue capable of welcoming institutions, stakeholders, media representatives and partners. From event management and press relations to advertising activities and a media partnership with Il Sole 24 Ore, we delivered an integrated communication project designed to maximise visibility for a milestone moment in the company’s history.
Event concept and management
Event logistics and coordination
Media relations
Online and offline advertising
Content production
Media partnership management
Institutional communication support
participants
various opening ceremonies
