Melismelis is responsible for the creativity, digital planning and creation of the landing page for the launch campaign of ‘Una Squadra’, the new six-part docuseries celebrating the successes of the Italian Davis Cup team in the late 1970s. Produced by Fandango, Sky Originals and Luce Cinecittà and directed by Domenico Procacci, who also wrote the screenplay together with Sandro Veronesi, Lucio Biancatelli and Giogiò Franchini, it will be broadcast on Sky Documentaries from 14 May to 11 June. For this new project, the Melismelis team oversaw the development of digital planning and creativity, adapting the series trailer for Facebook, Instagram, YouTube and Interactive Video Display, as well as developing the display subjects and Google Ads campaign. Finally, Melismelis created the dedicated website – unasquadra.it – which, in addition to containing the original trailer, synopsis and summary of the six episodes, is accompanied by evocative period images and original documents from the Luce Archive dating back to the golden age of Italian tennis.